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Dan Yavorsky
Analytics at GBK | Lecturer at UCLA & UCSD
I lead the Marketing Science and Analytics function alongside co-founder and professor Eric Bradlow at GBK Collective where I apply econometric, statistical, and machine learning analyses to support our consultants in solving our clients’ business problems.
I also teach courses in Customer Analytics and Econometrics at the UCSD Rady and UCLA Anderson business schools.
Education
PhD Quantitative Marketing
UCLA Anderson
Los Angeles, CA
2020
MBA, Management
UCLA Anderson
Los Angeles, CA
2014
CFA Charterholder
Chartered Financial Analyst (CFA) Institute
San Francisco, CA
2012
BA, Economics & Mathematics
Claremont McKenna College
Claremont, CA
2006
Professional Experience
Senior Vice President, Analytics
GBK Collective
Los Angeles, CA
Present - 2022
- Run the day-to-day operations of our analytics function. This includes interfacing with client and project teams, execute analysis, extending and researching analytic methodology, exploring analytic solutions to business problems, developing best practices implementing those solutions, and growing and managing the analytics team.
Manager, Advanced Analytics
Bain & Co.
Los Angeles, CA
2021 - 2020
- Performed marketing analytics to support strategic management consulting engagements, including conjoint analysis, maximum-difference scaling, customer segmentation, perceptual mapping, and other statistical or econometric analysis.
- Developed ecosystem of statistical and machine learning models to enable media conglomerate to value content on its streaming platforms and optimize media licensing decisions.
Graduate Student Research Assistant
University of California, Los Angeles
Los Angeles, CA
2019 - 2015
- Provided research assistance for Chen, Chevalier, Rossi, and Oehlsen “The Value of Flexible Work: Evidence from Uber Drivers” Journal of Political Economy, 2019.
- Updated and maintained Professor Rossi’s R package
bayesm, including programming of functions that estimate parameters of Bayesian statistical models, authorship of vignettes, and revisions to documentation.
Research Associate
Cornerstone Research
Los Angeles, CA
2014 - 2006
- Performed economic, financial, and statistical analysis to support professors engaged as expert witnesses in over 100 commercial litigation matters related to consumer fraud, bankruptcy, forensic accounting, asset pricing, and others.
- Led substantial internal intiatives including firm-wide analyst training and recruiting for the Los Angeles office.
Teaching Experience
Lecturer, UCLA
University of California, Los Angeles
Los Angeles, CA
Present - 2021
- Econometrics (MFE 402)
- Marketing Strategy and Policy (EMBA 411)
Lecturer, UCSD
University of California, San Diego
San Diego, CA
Present - 2021
- Customer Analytics (MGT 100)
- Business Analytics (MGT 153)
Teaching Assistant
University of California, Los Angeles
Los Angeles, CA
2020 - 2015
- Econometrics (with Peter Rossi for MFE)
- R Programming (with Peter Rossi for MsBA)
- Data Science (with Stephan Seiler for MsBA)
- Customer Analytics (with Anand Bodapati for MsBA)
- Pricing (with Elisabeth Honka for MBA)
- Statistics (with Elisa Long for MBA)
- Customer Analytics (with Brett Hollenbeck for MBA)
Publications
Consumer search in the U.S. auto industry: The role of dealership visits [PDF]
Quantitative Marketing and Economics
Los Angeles, CA
2020
Dan Yavorsky, Elisabeth Honka, and Keith Chen